London
Insight Executive, Viewing and Marketing
Channel4
£27,563
Full-time
Description
Vacancy No
VN2073
Location City
Multiple
Location Country
United Kingdom
Job Description
Job Title: Insight Executive, Viewing & Marketing
Reports to: Senior Insight Manager, Viewing & Marketing
Department: Strategy, Policy & Insights
Location: London, Leeds, Manchester, Glasgow, Bristol
Job Grade: P3
DEPARTMENT DESCRIPTION
The Strategy, Policy & Insight (Function) are trusted thought-leaders bringing expert strategy, policy, market & audience insight – challenging and advising the business to drive delivery of Channel 4’s strategy and remit.
The new centralised Audience Insights (Subfunction) purpose is to be independent thought leaders at the heart of Channel 4’s creative and commercial decision-making, bringing a single source of truth and big picture perspective, challenging and advising the business to ensure profitable business growth through the use of data.
Within the new centralised operating model where all audience and market insight in C4 is centralised into the Audience Insight team, each C-Suite Leader (CEO, Chief Content Officer, Chief Operating Officer, Chief Revenue Officer, Chief Marketing Officer and the Exec Committee as a body) and their Senior Leaders have a dedicated Insight Business Partner (BP) who prioritizes and agrees their Insight requirements, aligned to the strategic C4 pillars.
BP Analysts directly source available analysis and where additional, bespoke research or specialised analysis is required, the BP will commission this from the relevant Specialist Lead (to be delivered by their Insight Analysts) managing jointly the presentation back of recommendations to the C-Suite or Senior Leader.
JOB PURPOSE
Working under the direction of Senior Insight Manager Viewing & Marketing and Sr Insight Analysts, this role supports high-value analysis based on viewing & market data to provide insight for C-Suite and Senior Leader stakeholders and enable them to make profitable business decisions for C4.
KEY RESPONSIBILTIES
Supports the Sr Insight Manager Viewing & Marketing and wider Analytics team to provide the best quality data analysis and insight to inform business decisions made by Exec and Senior Leaders in C4.
As a junior level analyst, this role will support more senior analysts with the more straightforward analyses, and at times supporting on complex deliverables.
Working under the direction, and with the support of the Sr Insights Manager Viewing & Marketing, to provide value-add insight which can include sourcing and pulling down in-house data, packaging the data and drafting a value-add summary insight for the Sr Insight Manager Viewing & Marketing to finalise.
Working on quality assuring the data and insight provided to ensure robust and accurate information is given to the Sr Insights Manager Viewing & Marketing to review and finalise.
This role will support and contribute to the drive for the self-service capability (building the proof of concept for the Reporting team to automate for wider C4 self-serve access) to reduce repetitive analysis, cost and improve stakeholder real-time access.
KEY RELATIONSHIPS / STAKEHOLDERS
No people responsibility and no direct financial accountability
ESSENTIAL SKILLS AND EXPERIENCE
The ability to analyse data from scratch; breaking down complex or loose questions into creative and logical analyses within relatively short timeframes
Experience of working in media research is desirable – be it agency or client side
A clear and unabating passion for all things TV and the creative process within
Clear interest and understanding of TV / video content – Channel 4’s own, as well as its competitors.
Experience of using BARB ratings and related analytical tools is highly desirable [but not essential]
Ability to write in SQL on complex datasets.
Some experience of other analytical tools such as Tableau is also desirable
Ability to translate a range of information from data sets into a strong narrative
Excellent communication skills (verbal, written and presentational)
Proven experience of working proactively and with a forward view
Proven ability to manage conflicting priorities and a high volume of projects
Proven experience of being a strong team player who enjoys working collaboratively
Highly organised. A close attention to detail, thoroughness and accuracy
An experienced user of Excel and PowerPoint
COMPETENCES
Advancing Analytics Capability, Managing Data & Information, Harnessing Insights & Learning
HYBRID WORKING
From September 2023, C4 has operated a 60/40 working pattern, equating to three office days per week.
Having everyone in the office three days a week gives us more opportunity to build our high performing, inclusive culture; to collaborate and to learn and share with each other, as well as helping to coordinate a regular pattern of home and office working days.
Employees then have the flexibility to decide where they spend the rest of the working week.
All our offices are open five days a week.
Salary
Basic salary starting from £27,563.00 per annum, dependant on salary
Application questions to complete
Please remember to complete the additional application questions by uploading a Word or PDF attachment. These questions really help us get to know you better and we won’t be able to consider your application without them.
Please outline how you meet the ‘Essential Experience & Skills’ outlined in the Job Description (Max 500 words)
Benefits
There are a million reasons why it’s great to work at Channel 4, here are just a few of the perks for you;
Private medical insurance with NO EXCESS
Free Virtual GP access for employees
Free Female Health hormone test each year
Free Tastecard membership
Financial guidance 1-2-1’s available each quarter
Free OnHand (as featured on Dragon’s Den) volunteering membership
Discounted Gym memberships
Pension
Life Assurance
Income Protection
Holiday Buy/Sell
Applications Close Date
14 Aug 2024
Equal Opportunities
Channel 4’s purpose is to create change through entertainment; by representing unheard voices, challenging with purpose and delivering content which reflects the diversity of different communities across the UK.
We are only able to deliver on this remit by having a workforce rich in diversity of thought, background and lived experience. As an employer we encourage applications from candidates from all backgrounds and do not discriminate based on disability, age, gender reassignment, gender expression, criminal history, length of time spent unemployed, marriage or civil partnership status, national origin, pregnancy and maternity status, race, religion or belief, sex, and sexual orientation.
Disability Confident Scheme:
Channel 4 is a member of the Business Disability Forum (BDF) and has also maintained the highest level of the Department of Work and Pension's Disability Confident scheme - Level 3: Leader. Under the Disability Confident Scheme, we aim to offer an interview to all candidates who have a neurodiverse condition, impairment or long-term condition and who meet the essential criteria for an advertised job. If you wish your application to be considered under the Disability Confident Scheme, please select yes when completing the application questions. For more information, please visit the Disability Confident Campaign website.
For our roles and schemes that receive a high volume of applications it may not be possible to provide an interview to all applicants who meet the essential criteria and in this situation we can only select applications that best meet the skills needed for the role.
Care Leaver Friendly Employer:
Channel 4 is a Care Leaver Friendly Employer. By signing the Care Leaver Friendly Employer Charter and adopting its principles, we are supporting an immensely talented yet often under-served and under-represented community of young people/ adults. We commit to offering an interview (and constructive feedback) to applicants who identify as care experienced and meet the essential criteria for the role as outlined on the job description. Applicants should indicate if they wish to apply under our Care Leaver Scheme by selecting the option on the application form.
Workplace Adjustments:
We are committed to providing disabled applicants a level playing field when applying for a job and support whilst employed to perform to the best of their ability and develop their careers. If you have a neurodiverse condition, impairment or long-term condition and require any adjustments, additional support or alternative arrangements during the recruitment and wish to discuss this confidentially, please let us know via the following e-mail [email protected]
Benefits
Company pension, Discounted gym membership, Private medical insurance
Expiry date: 23/08/2024
Insight Executive, Viewing and Marketing
Company
Channel4
Salary
£27,563
Job Type
Full-time
Location
London
Our Commitments
Disability Confident
Climate Conscious
Hiring Local
Building Diverse Workforces
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Our Commitments
Disability Confident
Hiring Local
Climate Conscious
Building Diverse Workforces