Location
Uxbridge

Hours
Full Time

Salary
£50,000 - £60,000 per annum plus £25,000 OTE, car allowance and company benefits

About the Role
Canon UK is seeking a seasoned Business Development Manager to drive sales of ITCG Products & Services within the Defence and Law Enforcement (DLE) sector. You will develop a deep understanding of customer applications, build trusted long-term relationships in highly restricted environments, and generate compelling commercial propositions to grow Canon’s business and deliver agreed financial targets. Acting as the sector specialist for DLE, you will support complex, solution-based opportunities where Canon products form part of wider integrated solutions, while strengthening Canon’s position across direct and indirect routes to market.

Your key responsibilities will include leading the development of the Defence and Law Enforcement segment to deliver revenue and profit targets, identifying and converting new B2B opportunities, and protecting and growing existing business. You will own and deliver the segment pipeline with high-quality opportunity management, accurate forecasting, and disciplined use of Salesforce as the core CRM platform. Developing strategic account plans for key and “must-win” accounts, you will build strong engagement across multiple stakeholders within secure environments.

You will work closely with key channel partners, including major strategic dealers, to maximise sales-out performance, strengthen collaboration, and drive mutual growth. Acting as a trusted advisor, you will understand operational use cases within military, law enforcement, and security environments, translating needs into tailored solutions. Collaboration across product, marketing, service, finance, and European teams will be essential to develop competitive, solution-led propositions and improve win rates. Monitoring market trends, competitor activity, and emerging technologies will help you identify opportunities, mitigate risks, and inform segment strategy. You will support the full commercial lifecycle from opportunity creation through to order, delivery, invoicing, and cash collection in collaboration with internal teams.

Experience
- Strong commercial and business development experience within a B2B sales environment
- Proven ability to manage complex, solution-based sales cycles involving multiple stakeholders
- Experience working with indirect channels, partners or distributors
- Strong relationship management skills with the ability to build credibility in specialist or restricted-access environments
- Experience using CRM systems (preferably Salesforce) for pipeline management and forecasting
- Ability to operate effectively across cross-functional and European matrix organisations

About you
- High level of commercial acumen, balancing revenue growth, profitability and long-term investment
- Excellent communication and influencing skills, with the ability to operate at senior stakeholder level
- Strong analytical capability, using data and insight to drive decision making and performance improvements

Qualifications
- Desirable experience within Defence, Law Enforcement, Government or similarly regulated sectors
- Knowledge of imaging, video, broadcast or related technologies
- Experience managing strategic accounts or specialist vertical segments
- Familiarity with complex procurement environments or frameworks
- Security clearance or willingness/ability to obtain required clearance

Canon Core Behaviours
- Drive for Results – Consistently delivers against targets and takes accountability for outcomes
- Customer Focus – Builds deep understanding of customer needs and delivers value-driven solutions
- Ownership & Accountability – Takes full responsibility for segment performance and business outcomes
- Collaboration & Teamwork – Works effectively across teams, partners and geographies to achieve shared goals
- Commercial Acumen – Makes informed decisions balancing growth, profitability and strategic priorities
- Influence & Negotiation – Builds alignment and drives outcomes across complex stakeholder groups
- Agility & Continuous Improvement – Adapts to market changes and continuously seeks to improve ways of working
- Integrity & Trust – Operates with professionalism and credibility in sensitive and secure environments