Location
London
Hours
Full Time
Salary
Competitive, commensurate with experience
About the Role
dunnhumby is the global leader in Customer Data Science, partnering with the world's most ambitious retailers and brands to put the customer at the heart of every decision. We combine deep insight, advanced technology, and close collaboration to help our clients grow, innovate, and deliver measurable value for their customers. Our clients include transformative, iconic brands such as Tesco, Coca-Cola, Nestlé, Unilever, and Metro.
Tesco Media, built on unrivalled customer insight, is the ultimate media partner to brands. It helps brands and agencies connect meaningfully with customers, drive creative effectiveness, and grow at the point of purchase through Tesco, the UK's largest grocery retailer with over 24 million Clubcard households.
We are seeking a talented Connected Store - Senior Channel Manager to join the Tesco Media Connected Store team. This pivotal role will shape the future of in-store media by delivering innovative, data-driven solutions across physical retail environments. You will lead the development and execution of the Connected Store channel, spanning digital screens, experiential activations, and in-store technology—helping brands connect with customers at the point of purchase while driving measurable commercial impact.
Key responsibilities include:
- Leading the Connected Store roadmap by translating strategy into clear plans, prioritised initiatives, and scalable solutions that deliver commercial value.
- Driving channel innovation and evolution, supporting growth of in-store media including digital screens, content delivery, data integration, and emerging technologies.
- Owning end-to-end innovation projects, taking ideas from concept through pilot to scaled delivery using a test-and-learn approach.
- Enabling commercial success through proposition development, pricing models, and packaging.
- Delivering digital screen expansion programmes across stores, ensuring alignment with commercial targets.
- Defining and enhancing measurement frameworks by establishing KPIs and translating insights into actionable improvements.
- Managing partners and suppliers to ensure strong performance and delivery standards.
- Collaborating cross-functionally with Product & Technology, Retail Operations, Sales, and Go-to-Market teams.
- Ensuring operational excellence by making solutions practical, scalable, and store-ready.
- Tracking performance and investment, supporting budget management, reporting, and stakeholder updates.
Experience
- Proven experience managing end-to-end projects or programmes, ideally within media, retail, or advertising.
- Strong stakeholder management and influencing skills with the ability to collaborate across multiple functions.
- Understanding of media channels, marketing, or retail environments, particularly in omnichannel or in-store contexts.
- Experience working with data, measurement frameworks, and performance optimisation.
- Ability to manage external partners and suppliers effectively.
About you
- Commercially aware with the ability to balance innovation and revenue delivery.
- A proactive, solutions-focused mindset with a passion for innovation in customer experience.
- Excellent communication and collaboration skills to work cross-functionally.
- Motivated to lead and drive change in a fast-paced environment.
Qualifications
- Relevant qualifications or equivalent experience in media, retail, marketing, or related fields are desirable but not mandatory.
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