Location
London
Hours
Full Time
Salary
Competitive, commensurate with experience
About the Role
Are you looking for a new opportunity to use your web and marketing skills to support a growing business? As a Conversion Rate Optimisation Manager at JPMorganChase, you will be responsible for optimising the customer journey and increasing customer acquisition across web and app store platforms for Chase UK. This role works cross-functionally to identify opportunities to improve conversion, build hypotheses, test at scale, and communicate results to the business.
Key responsibilities include:
- Data analysis and insight generation using analytical tools and qualitative and quantitative research to construct evidence-based hypotheses for testing.
- Coordination and deployment of Conversion Rate Optimisation initiatives in collaboration with the Head of Growth Marketing to plan, deploy, and analyse experimental changes aimed at improving customer conversion rates.
- Owning and managing the experiment roadmap by applying commercial understanding and deep knowledge of business objectives to prioritise and communicate experimentation plans.
- Monitoring and reporting on page performance metrics across web and app store platforms to identify trends and opportunities for improvement.
- Developing and managing custom product pages and store listings across App Store and Google Play, ensuring alignment with acquisition campaigns and strategies.
- Collaborating closely with the SEO Manager to ensure web and app store pages rank highly on search engines and large language models (LLMs), coordinating web updates and new content deployment to support SEO objectives.
Experience
- Strong commercial acumen and analytical skills.
- Experience ideating, delivering, and implementing results at pace from web and app store experiments.
- Familiarity with content management systems (CMS) and website optimisation tools.
- Ability to manage multiple projects simultaneously and collaborate with several stakeholders.
- Experience in CRO or conversion testing is preferred.
- Experience with workflow management tools such as JIRA is preferred.
- Familiarity with SEO and AIO best practices is preferred.
- Experience working in a highly regulated industry is an advantage.
About you
- Strong organisational skills and attention to detail.
- Excellent written and verbal communication skills.
- Ability to work effectively in a cross-functional team environment.
- Proactive, analytical, and results-driven mindset.
Qualifications
- Relevant qualifications or equivalent experience in marketing, analytics, or related fields are desirable but not mandatory.
JPMorganChase










