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Croydon

CRM Campaign Specialist

Superdrug
Office & Professional
Office & Professional
Negotiable
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Description

Location
Croydon - Hybrid working available with 2 days working from home and 3 days in a stylish, modern and collaborative office close to East Croydon Station.

Hours
37.5 hours per week | 9.00am - 5.30pm

Salary
Competitive

About the Role
Join Superdrug Head Office and make a real difference every day! As a CRM Campaign Specialist, you will manage the end-to-end delivery of multi-channel CRM campaigns using Adobe Campaign to design and build emails, push notifications, and SMS. Your day-to-day responsibilities will include producing and delivering communications, from initial briefs and targeting to programming campaigns and sharing results with the team. You will develop and analyse test and learn strategies to optimise communications effectiveness and support CRM managers to enhance their campaigns with a strong focus on customer understanding, content optimisation, and highly targeted data activation.
Additionally, you will manage the scheduling and deployment of campaigns and member programmes across members and non-members, seeing every interaction as an opportunity to brighten the customer's day. You will discover new ways to create delightful shopping experiences, embody positive language and behaviours, and be the voice of customers to inspire a customer-first culture across the organisation.
Embracing AI effectively while maintaining the human touch through coaching, empathy, and team cohesion is a key part of this role. You will actively develop your ability to use AI critically and balance efficiency with human connection to strengthen team dynamics and customer relationships.

Requirements

Experience
Ideally 2+ years of relevant CRM experience. Significant and relevant experience using Adobe Campaign is essential. Familiarity with SQL, HTML, and JavaScript is required. Proven ability to organise, analyse, and evaluate campaign metrics and translate these into actionable insights.

About you
Committed to joining in, having fun, and celebrating everyone's hard work. Builds great working relationships based on trust and respect while considering others' needs. Regularly asks for feedback and uses it to improve and grow. Able to break down problems into smaller, manageable steps for easier resolution.

Qualifications
No specific qualifications are stated; however, strong technical skills and a positive, proactive attitude towards learning and collaboration are essential.

Expiry date: 21/08/2026
CRM Campaign Specialist
Company:
Superdrug
Job Type:
Full-time
Location:
Croydon