
Location
London
Hours
Full Time
Salary
Competitive, commensurate with experience
About the Role
At Wonderskin, we believe beauty should be effortless, long-lasting, and transformative. Powered by patented Wonder Blading technology, we deliver bold, flawless results that speak for themselves. We are seeking a driven CRM Executive to help build the roadmap for the global CRM landscape. This role will manage, design, and execute marketing campaigns across email, SMS, WhatsApp, and direct mail, turning the community into lasting relationships.
As a CRM Executive, you will be responsible for managing the day-to-day CRM strategy with a primary focus on end-to-end campaign management. This involves maximising customer relationships and communication, expertly segmenting and managing a growing database, and delivering strong customer lifetime value. Reporting to the Head of CRM and working closely with the CRM Manager (who manages automated lifecycle journeys), you will bring fresh CRM concepts and scalable programmes that perform.
Your responsibilities will include designing, building, analysing, and executing global CRM campaigns aligned with brand priorities; owning audience segmentation and list management; monitoring engagement, deliverability, and compliance; developing retention strategies; and collaborating cross-functionally with creative, brand, product, communications, and paid teams to ensure aligned and effective messaging.
This is a high-output, data-driven role requiring a performance mindset, with consistent A/B testing, reporting, and iteration to sharpen open rates, click-through, conversion, and retention. You will have the creative and strategic freedom to bring your own ideas forward and see them come to life at scale and pace within a globally recognised, high-growth beauty brand.
Experience
- Proven experience delivering multi-channel campaigns across email, SMS, or push notifications (beauty/lifestyle experience highly preferred).
- Previous roles such as CRM Executive, CRM Assistant, Email Marketing, or Campaign Management preferred.
- Hands-on experience with CRM/ESP platforms like Klaviyo, Braze, Salesforce Marketing Cloud, or similar.
- Comfortable building segments and A/B tests with a strong eye for targeting, messaging, and conversion.
- Solid understanding of segmentation, campaign management, deliverability, and drivers of engagement and retention.
- Familiarity with ecommerce platforms (e.g., Shopify) and analytics tools is a plus.
About You
- Highly organised, proactive, quick-moving, and calm under pressure when deadlines are tight.
- Passionate about customer data and AI-driven insights.
- Creative thinker with a strong commercial and marketing focus.
- Collaborative team player who can also execute independently.
- Enthusiastic about delivering world-class multi-channel CRM campaigns with a focus on retention and personalisation.
Qualifications
- No specific formal qualifications required; we value potential, attitude, and passion as much as experience.
- A willingness to learn and grow within a fast-paced, high-growth environment.
What You Will Gain
- Hands-on CRM experience across strategy, multi-channel campaign execution, and audience segmentation.
- Exposure to a globally recognised beauty brand with a passionate and engaged audience.
- Creative and strategic freedom to bring ideas to life at scale.
- Career progression opportunities into Senior CRM, Retention, or Lifecycle Marketing roles.
- The chance to grow alongside a brand that is still writing its story.
Our Commitment to You
Wonderskin is committed to building a diverse team and welcomes applications from all backgrounds, identities, and experiences. We believe diverse perspectives make us stronger and more creative. If you are excited about this role and meet most of the criteria, we encourage you to apply.


