Location
London, Haig House hub with a minimum expectation of two days per week working in person and flexibility for remote working when not on site.

Hours
Full time (hours not specified)

Salary
£36,863 per annum

About the Role
This is an opportunity to join the Royal British Legion's Individual Giving team as a Welcome Officer, supporting the first 12 months of a supporter's journey. This single role within the Welcome function plays a critical part in shaping early engagement and setting the tone for long-term relationships. You will help deliver structured, well-planned communications that introduce supporters to RBL in a relevant, timely, and consistent manner across all touchpoints, working within a wider journey-led fundraising approach.

As part of the leading Armed Forces charity, you will work closely with managers, planning teams, data colleagues, and agency partners to turn strategy and insight into clear, well-executed welcome journeys. This role goes beyond onboarding communications; it involves understanding early supporter behaviour, using data and performance insight to refine activity, and ensuring every interaction builds confidence, clarity, and connection.

You will support the planning, briefing, and delivery of campaigns, ensuring activity is coordinated, properly signed off, and aligned with wider acquisition and growth efforts. This role suits someone organised, comfortable working at pace, confident managing multiple deadlines and stakeholders, and able to communicate clearly while keeping delivery on track. You will work within structured processes and contribute to continuous improvement in engaging new supporters.

Fundraising is central to The Royal British Legion's 10-year strategy, with investment in people, skills, and ideas to drive growth and strengthen support for the Armed Forces community. You will be part of a collaborative, forward-thinking team shaping the future of fundraising and its impact. Employee benefits include 28 days paid holiday plus bank holidays (increasing with service), enhanced parental leave, generous pension contributions, flexible working options, Employee Assistance Programme, learning and development courses, volunteering opportunities, travel loans, Cycle to Work scheme, and more.

RBL is committed to diversity and inclusion, welcoming applications from all backgrounds and offering interview schemes for candidates with Armed Forces connections and/or disabilities who meet essential criteria. Early application is encouraged as the vacancy may close once sufficient strong applications are received.

Experience
Experience working in a fast-paced environment managing multiple deadlines and stakeholders is desirable. Experience in fundraising or supporter engagement is advantageous but not explicitly required.

About you
You are organised, detail-focused, and able to work effectively under pressure. You communicate clearly and confidently, managing delivery within structured processes while contributing to continuous improvement. You have a practical approach and are motivated to build strong foundations for long-term supporter relationships.

Qualifications
No specific qualifications are stated as mandatory; however, a positive attitude, willingness to learn, and the ability to work collaboratively within a team are essential.