Location
Hybrid - 2–3 days per week based between our Holborn office and venues across the UK.

Hours
Full Time - standard working hours with flexibility for hybrid working.

About the Role
TOCA Social is the world's first dining and entertainment experience with a football twist, rapidly expanding across the UK and internationally. We are looking for a data-driven and proactive Paid Media Manager to deliver best-in-class paid media campaigns across our UK and US markets. You will own the execution, optimisation, and performance of campaigns across key paid channels, collaborating closely with the Conversion & Growth Manager and Social & Content Manager to ensure alignment with wider marketing strategy and content plans.

This role is ideal for someone with a strong foundation in paid social and paid search, ready to take ownership of campaign execution, optimisation, and creative recommendations while working with cross-functional marketing teams.

Role Scope & Responsibilities:
- Execute paid media campaigns across TOCA Social's UK and US venues, ensuring accurate and timely launches.
- Manage campaigns across Meta, TikTok, and Google Ads platforms, aligning activity with marketing objectives.
- Monitor daily campaign performance and provide actionable recommendations to improve efficiency, reach, engagement, and ROI.
- Analyse campaign data and produce regular performance reports with clear insights.
- Own campaign setup best practices including audience targeting, campaign structures, naming conventions, and optimisation.
- Recommend monthly media budget allocation across channels, campaigns, and markets to maximise performance.
- Partner with Conversion & Growth and Social & Content Managers to align paid and organic performance and refine creative recommendations.
- Conduct A/B testing across audiences, creative, messaging, and campaign structures to drive continual improvement.
- Stay updated on platform changes, new advertising features, and industry best practices, sharing insights with the marketing team.
- Ensure accurate campaign tracking and measurement against agreed KPIs.

Experience
- Minimum 3 years' experience in paid media, preferably within a media or digital marketing agency.
- Strong hands-on experience managing campaigns on Meta Ads Manager (Facebook & Instagram), TikTok Ads Manager, and Google Ads (Search, Performance Max, Display, and/or YouTube).
- Proven ability to manage campaign budgets and make informed allocation decisions.
- Strong analytical skills with the ability to interpret data and turn insights into actionable recommendations.
- Experience working across UK and US markets is desirable.
- Familiarity with Google Analytics (GA4), Google Tag Manager, and Looker Studio is a plus.
- Experience using creative testing frameworks is advantageous.
- Experience within hospitality, leisure, entertainment, or consumer brands is beneficial.

About you
- Highly organised with strong attention to detail.
- Comfortable managing multiple campaigns and priorities across different markets.
- Excellent communication skills and confidence presenting performance insights to stakeholders.
- Collaborative team player able to work cross-functionally.
- Proficient in Excel/Google Sheets and campaign reporting tools.

Qualifications
No formal qualifications are specified; however, a strong foundation in paid media platforms and analytics is essential.