Location
London

Hours
Full Time

Salary
Competitive, commensurate with experience

About the Role
We are looking for a sharp, commercially-minded Product Analyst to join our analytics team in London. In this role, you will sit at the intersection of Product, Marketing, and Commercial operations. You won't just pull data and build dashboards; you will be the data engine that drives decisions across our entire digital ecosystem. You will partner closely with product squads, engineering, marketing teams, country managers, and vertical business owners (Casino & Sportsbook). You thrive on turning raw, complex digital behaviour into clear, actionable strategies, whether that’s optimising a product feature, refuting a commercial assumption, or ensuring marketing attribution is watertight.

Responsibilities include:
- Driving Product & Commercial Insights by analysing customer behaviour, conversion funnels, and retention patterns to identify growth opportunities for product squads and commercial teams.
- Managing the GA4 + BigQuery ecosystem by querying raw, large-scale event data to uncover deep user insights and stitch data across touchpoints.
- Architecting data collection and tagging infrastructure using Google Tag Manager (GTM) and Server-Side GTM to ensure flawless data collection for product analytics and marketing campaigns.
- Empowering cross-functional stakeholders by translating complex data into clear, commercial recommendations for non-technical audiences.
- Designing and maintaining robust, scalable Tableau dashboards that enable product and business teams to self-serve and monitor KPIs.
- Supporting experimentation and optimisation by helping design, execute, and analyse A/B tests with statistical rigour, translating results into clear product and commercial roadmap recommendations.

ComeOn Group embraces a Hybrid Work model, allowing employees to choose their workstation daily, whether from the office or home. Our vibrant offices foster creativity and collaboration, welcoming you with a friendly atmosphere. We value curiosity, teamwork, and fun, making ComeOn a great place to grow your career.

We are committed to diversity and fairness in recruitment, assessing candidates solely on merit without discrimination.

Experience
3+ years in product, web, or digital analytics, ideally within a high-velocity B2C environment.
Highly proficient in advanced SQL for manipulating large datasets.
Essential experience with GA4 raw data schemas and Google BigQuery.
Strong hands-on experience with Google Tag Manager (Client & Server-Side), including tracking deployment and managing pixels/conversions for paid media channels.
Proven ability to build intuitive, automated dashboards in Tableau or similar tools.
Hands-on experience with behavioural product analytics tools like Fullstory for session replay, heatmapping, and funnel optimisation.
Strong communication skills with the ability to engage product owners, engineers, marketers, and country managers effectively.

About you
Commercially minded and data-driven with a passion for turning complex data into actionable insights.
Collaborative and able to work across multiple teams and stakeholders.
Detail-oriented with a strong focus on data accuracy and integrity.
Adaptable to a fast-paced, hybrid work environment.

Qualifications
Experience with data modelling and transformation tools like dbt or Dataform is a plus.
Direct experience within the iGaming industry (Casino or Sportsbook products) is desirable but not essential.