Location
London, with an expectation to work three days per week in the office.

Hours
Full Time

Salary
Competitive salary package

About the Role
As a Sales Development Representative (SDR) covering France and Germany, you will be at the forefront of Genetec's commercial expansion—converting inbound leads into qualified meetings and building outbound pipeline across two of Europe's most strategically important markets. Working at the intersection of Marketing and Sales, you will engage enterprise prospects, build relationships with key decision-makers, and play a direct role in helping Genetec win new business across the region.

Your daily activities will include researching and identifying potential clients and key decision-makers across French and German enterprise accounts, building targeted prospect lists by vertical, company size, and buying signals. You will conduct inbound and outbound prospecting through cold calling, email, and LinkedIn, leveraging tools such as LinkedIn Sales Navigator, Outreach, and ZoomInfo to identify, sequence, and engage prospects at scale.

You will act as a strategic partner to the France and Germany Account Executives and the EMEA Marketing team, aligning on campaigns, ABM initiatives, and local events. Success in this role is measured by exceeding daily, monthly, quarterly, and annual pipeline generation targets aligned with France and Germany revenue objectives.

Genetec is a global Canadian company with a broad solutions portfolio encompassing security, intelligence, and operations. We serve customers across various industries including transportation, education, and government. We embrace open communication, creativity, and continuous learning to allow everyone to flourish in their unique career paths. Our diverse network of over 2300 employees worldwide is passionate about their work and open to new ideas. We prioritize employee success and well-being, reflected in our Internal Engagement Survey results of 4.4/5.

Experience
Experience in a B2B sales or lead generation role is required. Proven success in inbound prospecting is essential; outbound prospecting experience is strongly preferred. Demonstrated ability to consistently achieve activity and conversion targets in a metrics-driven environment.

About you
- Strong interpersonal and relationship-building skills, with the ability to operate fluently in French- and German-speaking professional environments.
- Proactive and self-driven, able to take initiative independently.
- Curious, coachable, and motivated, with a willingness to seek out and apply feedback.
- Professional and adaptable across both formal and informal business environments.

Qualifications
- French: Native or full professional proficiency (written and spoken) – required.
- German: Native or full professional proficiency (written and spoken) – required.
- English: Full professional proficiency.
- Additional European languages are considered an asset.

Diversity and Inclusion
Genetec is an equal opportunity employer committed to diversity and inclusion through recruitment, training, and professional development. We foster a welcoming work environment for employees from all backgrounds and actively support initiatives promoting equity and respect.