Location
Dundee, UK (Meadowside office) or London, UK (Fleet Street office) with occasional travel to London.

Hours
Full Time (hours not specified)

Salary
Competitive salary (details not specified)

About the Role
Beano Brain, a leading kid, youth and family insights agency and part of DC Thomson media and publishing, is seeking a Sales Support Assistant to join their collaborative and dynamic team. This role offers the opportunity to develop sales skills under the guidance of an experienced Commercial Director within a growing business. The environment encourages initiative, transparency, and open communication, where team members challenge and support each other.

The Sales Support Assistant will play a key role in improving commercial discipline, data quality, and campaign effectiveness to ensure the sales team focuses on high-value opportunities and measurable outcomes. Responsibilities include generating high-quality prospects, maintaining accurate CRM data, and delivering targeted outreach and events that connect Beano Brain insights with priority clients.

Key responsibilities:
- Pipeline prospecting and qualification to deliver a consistent flow of prioritised, high-quality prospects aligned to target sectors.
- Executing personalised, insight-led outreach campaigns to increase engagement and generate qualified leads.
- Maintaining complete, accurate, and timely CRM records to support pipeline visibility and reporting.
- Planning and supporting events and trade shows to expand reach and strengthen client relationships.
- Leveraging CRM tools, automation, and AI-assisted research to improve targeting, scale activity, and enhance conversion.
- Supporting ad-hoc improvements to commercial processes and collateral as needed.

Experience
- Data analytics skills to extract insights from CRM and campaign data and produce clear reports.
- Strong stakeholder relationship management to build effective working relationships internally and externally.
- Digital marketing experience to execute targeted outreach campaigns with segmentation and personalisation.
- Proficiency in CRM systems (e.g. HubSpot) for data management, activity tracking, and reporting.
- Ability to create clear, concise, and tailored outreach content aligned with audience needs.
- Awareness of emerging technologies including AI and automation tools to improve research and campaign efficiency.

Desirable
- Experience reporting on HubSpot CRM.
- Familiarity with AI tools such as Apollo, Claude, or Copilot.
- Background or exposure to insights or business services.
- Interest or experience in kid-oriented industries.

About You
- Curious and proactive in researching sectors, clients, and trends to improve targeting.
- Data-driven and experimental, testing and iterating outreach methods to optimise effectiveness.
- Accountable for lead quality, data accuracy, and delivery of activities.
- Collaborative, working closely with sales, marketing, and insight teams to align efforts and share best practices.

Qualifications
No formal qualifications specified; emphasis on relevant skills, behaviours, and a willingness to learn and grow in the role.