Location
London
Hours
Full Time
Salary
Competitive, commensurate with experience
About the Role
dunnhumby is the global leader in Customer Data Science, partnering with the world's most ambitious retailers and brands to put the customer at the heart of every decision. We combine deep insight, advanced technology, and close collaboration to help our clients grow, innovate, and deliver measurable value for their customers. With nearly 2,500 experts worldwide, we work with transformative, iconic brands such as Tesco, Coca-Cola, Nestlé, Unilever, and Metro.
Within dunnhumby, Tesco Media is the ultimate media partner to brands, built on unrivalled customer insight. It is a media owner with soul, scale, and storytelling power, helping brands and agencies connect meaningfully with customers, drive creative effectiveness, and grow at the point of purchase. Tesco Media leverages the UK's largest grocery retailer with over 24 million Clubcard households, offering brands an unparalleled view into the motivations and behaviours of the nation.
As a Senior Channel Manager within the Tesco Media Connected Store team, you will play a pivotal role in shaping the future of in-store media by delivering innovative, data-driven solutions across physical retail environments. You will lead the development and execution of the Connected Store channel, spanning digital screens, experiential activations, and in-store technology, helping brands connect with customers at the point of purchase while driving measurable commercial impact.
Key responsibilities include:
- Leading the Connected Store roadmap by translating strategy into clear plans, prioritised initiatives, and scalable solutions that deliver commercial value.
- Driving channel innovation and evolution to support growth of in-store media including digital screens, content delivery, data integration, and emerging technologies.
- Owning end-to-end innovation projects, taking ideas from concept through pilot to scaled delivery using a test-and-learn approach.
- Enabling commercial success by contributing to proposition development, pricing models, and packaging to ensure market readiness and revenue generation.
- Delivering digital screen expansion programmes across stores, ensuring alignment with commercial targets and investment cases.
- Defining and enhancing measurement frameworks by establishing KPIs, working with measurement partners, and translating insights into actionable improvements.
- Managing partners and suppliers to ensure strong performance and delivery standards.
- Collaborating cross-functionally with Product & Technology, Retail Operations, Sales, and Go-to-Market teams to ensure seamless delivery.
- Ensuring operational excellence by making sure solutions are practical, scalable, and fully ready for store environments.
- Tracking performance and investment through budget management, reporting, and stakeholder updates to ensure transparency and accountability.
Experience
- Proven experience managing end-to-end projects or programmes, ideally within media, retail, or advertising.
- Strong stakeholder management and influencing skills with the ability to collaborate across multiple functions.
- Understanding of media channels, marketing, or retail environments, particularly in omnichannel or in-store contexts.
- Commercial awareness with the ability to balance innovation and revenue delivery.
- Experience working with data, measurement frameworks, and performance optimisation.
- Ability to manage external partners and suppliers effectively.
About you
- A proactive, solutions-focused mindset with a passion for innovation in customer experience.
- Strong leadership skills and the ability to drive projects from concept to delivery.
- Excellent communication and collaboration skills to work cross-functionally.
- Adaptable and able to thrive in a fast-paced, evolving environment.
Qualifications
- Relevant qualifications or equivalent experience in media, marketing, retail, or related fields are desirable but not mandatory.
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