Location
London - Television Centre, 2-3 days per week in the TVC office

Hours
Full Time, Permanent

Salary
Up to £66,500 depending on relevant skills, knowledge and experience, plus London Weighting Allowance of £5,441 and 25% bonus OTE. The expected salary range reflects internal benchmarking and external market insights.

About the Role
BBC Studios is a globally renowned media company creating and distributing some of the world’s most sought-after TV, audio and digital content. BBC Studios Digital cultivates and amplifies fandoms behind iconic franchises such as Bluey, BBC Earth, Doctor Who, and Gen-Z comedy channel Funny Parts, running over 90 channels generating 15 billion views annually.

This front-line commercial role has a clear mandate: to grow branded content revenue by leveraging BBC Studios’ premium IP, global fandoms, and creative capabilities into partnerships that brands and agencies want to buy. You will be both a commercial storyteller and a disciplined closer, selling with authority, collaborating with creative and editorial teams, navigating complex stakeholder environments, and maintaining strong control over pipeline, pricing, forecasting, and delivery.

Reporting to the Group Sales Director, you will own a personal revenue target and lead the pursuit of high-value branded content opportunities across an allocated portfolio of agencies and clients. You will build senior relationships, unlock briefs, shape bold multi-platform ideas, and convert them into profitable, repeatable business.

Your Key Responsibilities and Impact
- Take direct accountability for your individual target, building a strong pipeline and converting opportunities into profitable revenue.
- Maintain clear pace, coverage and momentum against plan.
- Build a high-impact growth plan in partnership with the Group Sales Director and your counterpart in Partner Sales.
- Create and execute strategic account plans for priority agencies, clients and markets, identifying whitespace, growth sectors, new-budget opportunities and routes to multi-year partnerships.
- Use audience insight, market intelligence and the distinctive power of BBC Studios brands and fandoms to originate compelling partnership opportunities before formal briefs exist.
- Lead the sales process from first conversation to signed contract: interrogate client challenges, shape commercial propositions, collaborate with Creative Solutions, price confidently, negotiate effectively and close decisively.
- Build senior client and agency relationships, developing trusted, influential partnerships across agency leadership, strategy, investment and partnerships teams, as well as senior client marketers.
- Translate premium IP, talent, social channels, digital reach and creative expertise into brand solutions that are distinctive, audience-first and valuable while respecting editorial and brand guardrails.
- Create repeatable, scalable revenue streams through sponsorships, partnership platforms and multi-market solutions.
- Where applicable, set clear priorities, coach for performance and foster a high-energy, accountable sales culture.

Experience
- Proven track record of personally winning content-led partnerships and delivering demanding revenue targets.
- Developed network, ideally across Kids & Family and 16-34 brands, with credibility to operate with partnership leads, agency planners, strategists and investment teams.
- Experience prospecting, qualifying, pitching, pricing, negotiating and closing complex deals supported by accurate pipeline management and forecasting.
- Strong understanding of audience consumption and sharing of content across YouTube; knowledge of TikTok, Instagram and emerging platforms is advantageous.
- Comfortable with pricing, margin, deal structure, contractual considerations and balancing client ambition with deliverability and value.
- Experience working with premium IP or entertainment brands.

About You
- Commercially astute storyteller and disciplined closer.
- Collaborative team player able to work with creative and editorial teams.
- Skilled at navigating complex stakeholder environments.
- Able to build and maintain senior client and agency relationships.
- Motivated to create scalable, repeatable revenue streams.
- Strong communicator with commercial clarity and creative insight.

Qualifications
No specific qualifications are stated; however, relevant experience and a strong commercial background in branded content sales are essential.