
Location
London
Hours
Full Time
Salary
Competitive salary offered
About the Role
We are seeking an ambitious and commercially minded Ecommerce & CRM Executive to join the growing team at Jaded London. In this hands-on role, you will be integral to the day-to-day trading of the website and CRM channels, driving sales growth, customer retention, and delivering best-in-class online experiences across all markets. You will execute the seasonal trading strategy across the website, CRM, and mobile app, thriving in a fast-paced fashion environment with a passion for ecommerce, Gen Z consumer behaviour, and digital experiences.
Your responsibilities will include owning the daily trading and execution of Ecommerce and CRM strategies, building and deploying email campaigns and customer journeys in Ometria, supporting CRM and retention strategies to enhance customer lifetime value, and using customer, behavioural, and product data to inform trading recommendations. You will also execute on-site visual merchandising strategies to ensure an exceptional customer journey, manage product uploads, launches, and inventory updates, optimise product listings and SEO, support conversion rate optimisation initiatives through A/B testing, monitor on-site search and product discovery, build and update landing pages and website content aligned with seasonal campaigns, manage promotional pricing updates, send app and CRM push notifications, produce trading reports, and collaborate closely with Creative, Marketing, and Social teams to align website and CRM channels with the brand vision.
Experience
- Minimum 3 years' experience in an Ecommerce and/or CRM role, preferably within a Gen Z fashion or lifestyle brand
- Strong Shopify Plus experience essential
- Hands-on experience using CRM platforms such as Ometria essential
- Experience building email marketing campaigns and customer journeys
- Experience working with CRM and retention strategies
- Strong understanding of ecommerce trading and digital merchandising
- Experience with Conversion Rate Optimisation (CRO), A/B testing and customer journey optimisation
- Understanding of SEO best practices for ecommerce
- Advanced Excel skills and confidence analysing large datasets and trading performance
About you
- Strong commercial acumen and analytical skills
- Excellent attention to detail and organisational skills
- Excellent stakeholder management and communication skills
- A proactive self-starter who can work autonomously and collaboratively
- A genuine passion for fashion, trends and Gen Z culture
Nice to Have
- Experience working across international markets
- Familiarity with GA4 and ecommerce analytics platforms
- Experience with personalisation and testing tools
Jaded London



















