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Engagement Strategist/Planner - Health

Ogilvy Health UK
Health & Care
Health & Care
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Description

Location
London

Hours
Full Time

Salary
Negotiable

About the Role
As an Engagement & Experience Planner at Ogilvy Health UK, you will focus on defining how, where, and when we connect with Healthcare Professionals (HCPs) and target audiences across the treatment landscape. This role bridges brand vision and real-world execution by creating omnichannel engagement strategies, mapping customer experience journeys, and shaping meaningful touchpoints across a balanced portfolio of promotional and medical accounts spanning prescription medicine, specialized therapy areas, and consumer health. You will work within a supportive, high-performing strategy team, applying curiosity and lateral thinking to develop your strategic craft.

You will support the creation of customer engagement strategies across promotional and medical communications, mapping effective touchpoints for HCPs including doctors, specialists, pharmacists, and broader care teams. Your responsibilities include analyzing HCP behaviors, decision-making drivers, and channel preferences to build end-to-end engagement ecosystems, co-designing and facilitating strategic client workshops and planning meetings, synthesizing insights from data and research to unlock strategic opportunities, and working across multiple client accounts with a 50/50 split between promotional and medical/scientific streams. Additionally, you will contribute to new business and pitch initiatives by providing research, journey mapping, and engagement strategy input.

About Ogilvy Health UK
Ogilvy Health UK is a collective of healthcare communication specialists across medical education, brain sciences, brand promotion, digital and social, strategic planning, public relations, and creative/design. We foster a culture of creativity, innovation, and challenge, committed to attracting, growing, and retaining the best talent in the industry.

About WPP
WPP is a global leader in media intelligence, creativity, production, enterprise solutions, and strategic counsel, powered by exceptional talent and the WPP Open marketing platform to help clients navigate change and deliver transformational growth.

Requirements

Experience
2–5 years of experience in experience planning, engagement strategy, media strategy, or omnichannel planning within an agency or consulting environment. Experience may also include behavioral science, behavioral consulting, or strategic consulting applied to communications and decision-making.

About you
You may come from a Life Sciences background (e.g., Pharmacy, Pharmacology, Biomedical Sciences, Healthcare Consulting) with a strong strategic mindset and a desire to pivot into creative brand and engagement planning. Alternatively, you might have experience in behavioral strategy or consulting. You are curious, lateral-thinking, and eager to develop your strategic craft within a collaborative team.

Qualifications
A degree or background in Life Sciences or related fields is desirable but not mandatory. A strong strategic mindset and the ability to synthesize insights into actionable engagement strategies are essential.

Additional Information
Ogilvy is committed to diversity, equity, and inclusion, fostering an accessible and welcoming environment for all employees. Reasonable adjustments are supported throughout the recruitment process and employment. We encourage candidates to express their true selves and strive to be an employer of choice in the UK.

Expiry date: 04/11/2026
Engagement Strategist/Planner - Health
Company:
Ogilvy Health UK
Job Type:
Full-time
Location:
London