Location
London (12-month Fixed Term Contract, 2 days onsite)

Hours
Full Time

Salary
Negotiable

About the Role
Joining Zest, Sainsbury's in-house creative agency, as a Content Creator means becoming part of a collaborative, fast-moving creative environment where you'll help shape engaging, platform-native social content for one of the UK’s most recognised food brands. You will work closely with the Zest social team, Sainsbury's Digital Marketing team, food economists, the food innovation team and the in-house studio to create content that brings recipes, trends and social-first ideas to life quickly and effectively. Be part of a dynamic and inclusive team that values creativity, curiosity, collaboration and continuous learning, with the resources and support needed to develop your craft and deliver high-quality work.

As a Content Creator, you will be responsible for developing disruptive, engaging and social-first content that resonates with Sainsbury's audiences and enhances brand visibility across key platforms, primarily Instagram and TikTok. You will work across recipe-led ideas, lo-fi food content, emerging trends and reactive social opportunities, turning references and inspiration into content that feels native, relevant and on-brand. Your role includes attending briefings, identifying creative opportunities, developing ideas, creating storyboards, shot lists and simple treatment documents, and presenting content routes clearly to internal stakeholders and clients.

You will shoot and edit short-form content on iPhone using tools such as CapCut, with a strong understanding of how to make content feel authentic, immediate and platform-native. Collaborating closely with the Zest social team, Digital Marketing, food economists and the food innovation team, you will help identify trends and turn them into content quickly. You will also work with the in-house studio team, food stylists, photographers, videographers and larger production teams on higher-production projects, ensuring social-first thinking is embedded from concept through to delivery.

At Sainsbury's, you will experience a fast-paced marketing environment operating at scale across Brand Planning, Brand Comms and Creative, Digital Marketing, CRM and Loyalty, Nectar 360 and Insights. With more people shopping every week, there are more interactions and moments to connect, supported by data and insight that help understand customers better than most. You will work alongside incredible brand partners and some of the best agencies in the industry, with opportunities to learn, grow and explore new teams.

Experience
Proven experience creating engaging short-form social content across major platforms, particularly Instagram and TikTok. Strong portfolio or examples demonstrating content creation, iPhone shooting, lo-fi capture and short-form editing. Experience creating content for food brands is preferable, with a strong interest in food, recipes and food trends.

About you
You are a hands-on content creator with a strong understanding of social platforms, particularly TikTok and Instagram, and the ability to create content that feels native to each channel. You are confident shooting and editing lo-fi content on iPhone, responding quickly to briefs and trends, and turning ideas into polished, engaging short-form content. You are curious, proactive and collaborative, with an interest in food and ideally experience creating content for food brands. You are comfortable working with creative, production, studio and digital marketing teams, as well as presenting ideas and content routes to stakeholders. With strong communication skills, adaptability and a passion for continuous learning, you are committed to delivering high-quality, on-brand content that inspires and engages audiences.

Qualifications
Ability to develop content ideas, storyboards, shot lists, reference packs and simple treatment documents. Confidence using iPhone, CapCut and other relevant social editing tools to create polished, platform-native content. Strong collaboration and communication skills, with the ability to work across social, digital marketing, food innovation, studio and production teams. Confidence presenting ideas and content routes clearly to clients and internal stakeholders.