Location
London

Hours
Full Time

Salary
£35,000 to £40,000 (dependent on experience)
Up to 8% annual performance bonus

About the Role
Tired of working agency-side, juggling multiple clients? Ready to focus your energy on one brand, make a tangible impact, and see the results of your work shape a fast-growing business? As our Digital Marketing Executive, you’ll play a central role in how Queensmith shows up online. This is a hands-on position where you’ll take real ownership of our SEO and digital content.
Our marketing strategy is built around: Organic growth, expert-led content, and a best-in-class website experience. You’ll help drive this forward by spotting opportunities in search, creating thoughtful and engaging content, and constantly improving how customers discover, explore and engage with Queensmith online.
You’ll work alongside a collaborative team where ideas move quickly and everyone contributes to the bigger picture. Whether it’s developing a new content series, optimising high-impact landing pages, or collaborating on campaigns, you’ll have the chance to make a real mark on a growing brand.
This role is ideal for someone naturally curious about how brands grow, who enjoys turning insight into action, and takes pride in producing work that is thoughtful, polished and effective. We’re looking for someone passionate about SEO and copywriting – from the detail of technical optimisation to the craft of creating compelling content that engages and converts.

Responsibilities
- Be our in-house SEO champion, staying ahead of algorithm updates, technical best practices, and search trends
- Work closely with our external Digital Marketing agency to deliver a high-impact organic growth strategy
- Plan, create and optimise exceptional website content that positions Queensmith with trusted authority
- Lead the growth of our Guides & Journal content hub – developing content that attracts, informs and converts customers
- Be our go-to copywriter, a stickler for detail & excellence
- Maintain brand integrity by upholding brand guidelines and standards in all marketing activities
- Translate market insights into opportunity – analysing industry trends, customer behaviour and competitor activity to inform new content, campaigns and areas for growth
- Contribute to and improve email sign-up workflows & seasonal email campaigns

Experience
3+ years experience in a similar role
Highly skilled copywriter with a proven track record of published content
Experience using keyword monitoring and SEO tools such as GA4, Search Console, Ahrefs, SemRush or similar
Experience using Chat GPT, Claude or similar AI/LLMs to boost efficiency whilst maintaining a human-first touch
Familiarity with Apple OS and G Suite (Google Docs, Google Sheets, Google Slides etc.)
Experience with a CMS such as Craft, Shopify or similar
Some knowledge of graphic design software like Adobe Photoshop, Illustrator or Canva is a plus

About you
Passionate about SEO and digital marketing
Detail-oriented and committed to producing polished, effective content
Curious and proactive in identifying growth opportunities
Collaborative team player who contributes to the bigger picture

Qualifications
No specific formal qualifications required beyond relevant experience and skills