Location
Ealing

Hours
Full Time

Salary
£56,058 per annum

About the Role
Our borough is amazing, but we know it can change for the better. It’s an exciting time to join us at Ealing Council as we have just launched our new 4-year council plan and continue to develop our connected communities approach by working with the people of the borough to unlock the potential and creativity of our communities and towns.

Our Children’s Services Directorate is entering a significant period of change and transformation. We are reshaping how we work with children, young people and families so that support is provided earlier, services work more effectively together, and every child has the opportunity to thrive.

At the heart of this work are three core reform programmes:
- Best Start in Life: improving earliest help and support for children, young people and families, including family hubs, parenting support and early years
- Families First Partnership Programme: bringing together early help, family help and child protection through more joined-up, relationship-based practice
- SEND reform: ensuring children and young people with SEND needs are supported early, have inclusive support and better outcomes

Our work aims to strengthen multi-agency working, involve children, young people, parents, carers and wider family networks in decisions that matter to them, and help families receive the right support before difficulties escalate. We are also improving coordination and quality of communication between education, health and social care services, children and young people, and their families.

We are looking for a Senior Communications and Campaigns Officer to help staff, partners and families understand these changes and play an active part in shaping them. This is a unique opportunity to support one of the council’s most important transformation programmes.

You will develop clear, accessible and engaging communications that connect strategic reform with the day-to-day experiences of children, young people, families and the workforce. Working across Children’s Services and the corporate communications team, you will:
- Develop and deliver joined-up communications and engagement plans for Best Start in Life, Families First, SEND reform and the wider Children’s Services transformation programme
- Turn complex policy, service and practice changes into clear, inclusive and audience-focused content
- Support leaders and managers to communicate change openly, consistently and with empathy
- Engage staff, schools, health partners, community organisations, parents, carers, children and young people
- Create opportunities for meaningful listening, participation and co-production
- Use insight and feedback to shape communications and improve how change is delivered
- Produce high-quality content across internal, digital, campaign and stakeholder channels
- Evaluate communications activity and use evidence to improve reach, understanding and impact

You will be excited by the opportunity to communicate change in a complex environment. You will understand that successful transformation depends on listening as well as informing, and on building trust with the people affected by change.

You will bring sound judgement, creativity and confidence to work with senior leaders, frontline practitioners and partners. You will be comfortable handling sensitive issues and communicating with clarity, care and accuracy.

Above all, your work will help ensure colleagues and partners understand the direction of Children’s Services, families can access clear and useful information, and the voices of children, young people, parents and carers influence how services develop.

No two days will be the same. You will have the opportunity to work across early help, family support, safeguarding, education and SEND, while helping to tell the story of a service committed to learning, improvement and better outcomes.

Please note this role is subject to Ealing Council’s enhanced vetting process. You must have the right to work in the UK; evidence will be requested at interview stage.

Experience
Experience in communications, campaigns or engagement roles, preferably within a complex public sector or multi-agency environment. Proven ability to translate complex policy and service changes into clear, accessible content for diverse audiences.

About you
You are a confident and creative communicator with sound judgement and empathy. You are comfortable working with senior leaders, frontline practitioners and partners. You understand the importance of listening and building trust to support successful transformation. You can handle sensitive issues with clarity, care and accuracy.

You are motivated by making a positive difference to children, young people, families and communities and are committed to inclusive and engaging communications.

Qualifications
Relevant qualifications in communications, marketing, public relations or a related field are desirable but not essential. Demonstrable experience and skills in communications and campaign delivery are key.