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Engagement Strategist

Ogilvy UK
Office & Professional
Office & Professional
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Description

Location
London

Hours
Full Time

Salary
Negotiable

About the Role
As an Engagement Strategist in Ogilvy Health, your main focus will be defining how, where, and when we connect with Healthcare Professionals (HCPs) and target audiences across the treatment landscape. This role bridges brand vision and real-world execution. You will create omnichannel engagement strategies, map customer experience journeys, and shape meaningful touchpoints across a balanced portfolio of promotional and medical accounts spanning prescription medicine, specialised therapy areas, and consumer health. This versatile planning role is designed for someone curious, lateral-thinking, and eager to develop their strategic craft within a supportive, high-performing strategy team.

What You’ll Do
- Support the creation of customer engagement strategies across promotional and medical communications, mapping effective touchpoints for Healthcare Professionals including doctors, specialists, pharmacists, and broader care teams.
- Analyze HCP behaviors, decision-making drivers, and channel preferences to build end-to-end engagement ecosystems.
- Co-design and facilitate strategic client workshops, strategy development sessions, and interactive planning meetings.
- Mine actionable insights from data, research, and behavioral observations to unlock strategic white space and competitive advantage.
- Collaborate closely with strategy leaders across a blend of client accounts (approximately 50/50 split across promotional and medical/scientific streams), adapting seamlessly to different therapeutic areas.
- Contribute research, journey mapping, and engagement thinking to integrated 360° pitches and new business initiatives.

About Ogilvy
Ogilvy has been creating impact for brands through iconic, culture-changing, value-driving ideas since its founding by David Ogilvy more than 75 years ago. It builds on that rich legacy through Borderless Creativity—innovating at the intersection of intelligence, imagination and influence, with experts across advertising, sports & entertainment, PR & social, consulting, and health collaborating seamlessly across more than 120 offices spanning 90 countries. Ogilvy was named Network of the Year at the 2026 Cannes Lions International Festival of Creativity and ranks as the #1 global agency network for creative excellence and effectiveness by WARC for the fourth consecutive year, signifying its ability to deliver creative solutions that drive unreasonable impact for clients and communities.

About WPP
WPP is the trusted growth partner for the world’s leading brands. It unites cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company—powered by exceptional talent and the agentic marketing platform WPP Open—to help clients navigate change, capture opportunity and deliver transformational growth.

Requirements

Experience
Ideally, experience in agency or consulting within consumer or life sciences, working on experience planning, engagement or omnichannel strategy, media or behavioural strategy. Alternatively, experience in life sciences or pharma, or a relevant healthcare background with an interest in engagement strategy. Neither is mandatory; curiosity and lateral thinking with a clear approach to the work are highly valued.

About you
Curious, lateral thinker eager to develop strategic skills within a collaborative and high-performing team. Able to adapt across different therapeutic areas and client needs. Strong critical thinking and insight synthesis capabilities.

Qualifications
No specific qualifications are mandated. A passion for strategic marketing in healthcare and a willingness to learn and grow within the role are essential.

How We’ll Support You
Ogilvy celebrates its people fully and enthusiastically. You will be empowered with the tools needed to succeed and given autonomy to explore new approaches. You will work alongside expert colleagues from across the Ogilvy network and be provided with opportunities to deliver work you can be proud of, alongside teammates you respect.

Expiry date: 02/12/2026
Engagement Strategist
Company:
Ogilvy UK
Job Type:
Full-time
Location:
London