Location
Hybrid role based in London, requiring 2 days per week in the London office.

Hours
Full Time - flexible schedule with a remote-friendly approach to collaboration.

Salary
Negotiable

About the Role
The AI Personalization and Growth Marketing Manager at Tripadvisor is a pivotal role driving the integration of AI-powered systems to accelerate growth marketing efforts beyond human speed. You will partner closely with CRM and Loyalty managers to build and automate complex AI solutions that enable hyper-personalization at scale. This role involves collaborating with Data Science, Analytics, and Data Engineering teams to enhance customer data quality and usability, integrating large language models (LLMs) and machine learning into the marketing stack, and developing rapid experimentation frameworks for regional pilots. You will own the logic for real-time content personalization, ensuring every user receives the most relevant offers based on their behavior and local context. Additionally, you will serve as an internal AI consultant, guiding the traveler engagement and loyalty teams to leverage AI for overcoming growth challenges. This role demands a passion for AI innovation, technical expertise, and agile systems design to bridge global tools with local marketing needs.

Experience
- 5+ years working at the intersection of growth marketing, data engineering, and marketing technology (MarTech).
- Hands-on experience with Prompt Engineering, Retrieval-Augmented Generation (RAG), and AI agents.
- Strong analytics skills including SQL, BI tools, customer segmentation, predictive and uplift modeling, or lifecycle marketing analytics.
- Experience collaborating with data engineers to deploy predictive models in live marketing environments.
- Proficiency with Customer Data Platforms (CDPs) such as Hightouch and integrating them with AI layers.
- Ability to design and build automated workflows that connect global marketing tools with local operational needs.

About you
- Passionate AI evangelist with a drive to automate complex marketing challenges.
- Agile thinker who thrives in fast-paced, data-driven environments.
- Collaborative team player who embraces shared goals and transparent ownership.
- Strong problem solver who acts quickly and iterates based on data and experimentation.
- Committed to creating inclusive and accessible experiences.

Qualifications
- No specific formal qualifications required, but a strong technical background and relevant experience in AI and growth marketing are essential.
- Demonstrated ability to work with advanced AI technologies and marketing systems.