Location
London

Hours
Full Time

Salary
Negotiable

About the Role
The Business Development Executive for Affinity GB will support the delivery of profitable new business into this growing Line of Business in the UK. Reporting to the GB Affinity Business Development Director, this role offers an excellent opportunity to contribute to go-to-market activities and revenue generation while developing skills across affinity and embedded insurance solutions. You will collaborate closely with colleagues across WTW CRB central and regional teams.

The role focuses on supporting new business activity from lead generation through to closing profitable new business, building strong client and partner relationships, and enhancing the visibility and understanding of WTW’s Affinity capabilities.

Key Responsibilities
- Assist in executing annual go-to-market plans for new business and gathering associated market insight.
- Act as a key stakeholder contributing to the achievement of the Affinity department’s commercial targets.
- Support identification and qualification of new business opportunities aligned with growth expectations and strategic plans.
- Build relationships with decision makers and influencers to promote awareness of WTW Affinity solutions.
- Increase internal and external awareness of the Affinity offering across target markets.
- Secure participation in new business opportunities ensuring thorough qualification and internal approval.
- Support and lead proposal development for allocated bids in conjunction with marketing, bids, operational, and technical partners.

Collaboration & Reporting
- Maintain regular interaction with internal CRB and HWB colleagues, sharing updates on leads, pipeline activity, and market insights.
- Collaborate with marketing to support campaign development and delivery that generate leads and strengthen brand awareness.
- Work with Affinity Sales colleagues in other countries to understand best practices and contribute to cross-border opportunities.
- Ensure accurate and timely updates within MS Dynamics for all pipeline and reporting requirements.
- Assist in coordinating proposal responses and bids, ensuring alignment with profitability and governance guidelines.
- Support the development of management information for senior leadership, providing insights on pipeline progress and commercial activity.

Contribution to Sales Excellence
- Participate in developing win strategies for proposals, supporting senior colleagues to improve conversion rates.
- Help foster a high-performance sales culture within a collaborative, matrixed environment.
- Manage priorities effectively and meet time-sensitive deadlines with support from senior leadership.

Experience
- Extensive experience in affinity insurance business development, sales, or account management.
- Strong commercial acumen with the ability to identify opportunities, understand market dynamics, and align business development activities with organisational objectives.
- Experience supporting B2B or B2B2C sales processes is an advantage.
- Comfortable working with data, reporting tools, and CRM systems (e.g., MS Dynamics).
- Proficient in MS Word, PowerPoint, and Excel.

About you
- Strong networking and relationship-building skills.
- Motivated, proactive, and autonomous with eagerness to develop within a commercial environment.
- Ability to manage multiple tasks and deadlines with support and guidance.
- Flexible and willing to travel to WTW offices, client locations, and events as needed.
- Demonstrable track record of experience.

Qualifications
- Relevant qualifications or equivalent experience in business development or sales are desirable but not explicitly required.