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Editorial Copywriter (Social)

Burberry
Creative
Creative
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Description

Location
London

Hours
Full Time

Salary
Negotiable

About the Role
At Burberry, creativity opens spaces. We are seeking an Editorial Copywriter to help shape and elevate Burberry's voice across our global digital and customer touchpoints. As part of the Editorial team, you will create compelling long and short-form content across social media, email, Burberry.com and brand experiences, ensuring consistency, creativity and impact across every channel. You will work closely with teams across the business to bring campaigns, product stories and cultural moments to life through engaging and distinctive copy. This role offers an exciting opportunity for a talented storyteller who understands the intersection of luxury, culture and digital communication.

Responsibilities include creating engaging and on-brand copy across social media, email, Burberry.com, events and other customer-facing channels; acting as a key connection between the Social and Editorial teams to ensure a consistent and distinctive brand voice; developing content that supports campaigns, product launches, cultural moments and commercial initiatives; partnering with Marketing, Design, Digital Commerce, Events, Retail and Communications teams to deliver high-quality content; presenting creative ideas and written concepts to stakeholders and incorporating feedback; and contributing to the evolution of Burberry's editorial and social voice to keep content relevant, engaging and aligned with brand strategy.

Requirements

Experience
Proven experience in brand copywriting, with exposure to social media content creation considered an advantage.

About you
Strong writing, editing and storytelling skills with the ability to adapt tone across multiple formats and channels. Excellent organisational skills and the ability to manage multiple priorities while working to deadlines. A strong understanding of fashion, luxury, culture and the digital landscape. Experience collaborating with cross-functional teams to deliver cohesive and impactful customer communications. A creative and curious mindset with confidence in contributing ideas and developing engaging content.

Qualifications
Not explicitly stated; however, relevant experience and skills in copywriting and digital communication are essential.

Expiry date: 22/10/2026
Editorial Copywriter (Social)
Company:
Burberry
Job Type:
Full-time
Location:
London