Location
London

Hours
Full Time, field-based role with approximately 70% of time spent on-site at client locations, including occasional evening meetings

Salary
Negotiable, with competitive fixed salary and uncapped commission

About the Role
Join TheFork, the leading restaurant booking platform in Europe and part of the Tripadvisor Group, as a Mandarin-speaking Key Account Manager focusing on the Chinese restaurant market across key UK areas. This target-driven new business role involves acquiring high-potential independent restaurants, groups, and strategic accounts within the Chinese and wider Asian hospitality sector. You will take full ownership of your territory, build a strong self-generated pipeline, and lead negotiations end to end within one of the UK’s most dynamic and influential hospitality communities.

Your day-to-day responsibilities include prospecting and acquiring new restaurants, primarily Chinese and Asian establishments, through cold calls, walk-ins, referrals, networking, and local market mapping. You will conduct in-person meetings and product demonstrations to present TheFork’s B2C and B2B value propositions, manage your pipeline from initial contact through negotiation to closing, and adapt your schedule to restaurant availability. Additionally, you will share market insights with the wider sales team to enhance strategies targeting the Asian restaurant segment.

Success in this role means quickly ramping up product knowledge and sales pitch, creating a strong pipeline of qualified opportunities, consistently engaging in calls, visits, and meetings, and closing your first deals independently within the first 60 days. Beyond this, you will reach full productivity on quarterly acquisition targets, manage your territory proactively, generate new business consistently, and become a key internal reference for the Chinese and wider Asian restaurant segment.

Experience
- Minimum 4 years of sales experience, ideally in B2B, field sales, hospitality technology, food service, or restaurant-related environments
- Proven ability to prospect, manage a pipeline, negotiate, and close deals independently

About you
- Fluent in Mandarin and English, both spoken and written
- Strong commercial mindset with effective influencing and negotiation skills
- Resilient with a positive, proactive attitude in a target-driven environment
- Excellent organizational skills with the ability to manage priorities in a fast-paced setting
- Previous experience selling to Asian-owned businesses is advantageous
- Established local network within the Chinese or wider Asian hospitality community is a plus
- Genuine passion for hospitality, restaurants, food culture, and digital technology
- Energy, consistency, and determination when facing challenges or rejection
- Competitive mindset with ambition to exceed targets
- Confidence using digital tools including Google Workspace; CRM experience is beneficial

Qualifications
- No formal qualifications specified; emphasis on relevant experience, language skills, and a passion for the sector