Skip to Main Content
Location icon
London

Marketing Specialist, CRM & Events

Tripadvisor
Office & Professional
Office & Professional
£28,000.0 - £40,000.0/Year
Full-time
Company logo image
Description

Location
London

Hours
Full Time (flexible schedule)

Salary
Negotiable

About Tripadvisor
The Tripadvisor Group connects people to experiences worth sharing and aims to be the world’s most trusted source for travel and experiences. Leveraging our brands, technology, and capabilities, we connect a global audience with partners through rich content, travel guidance, and two-sided marketplaces for experiences, accommodations, restaurants, and other travel categories. Our subsidiaries include a portfolio of travel brands and businesses such as Tripadvisor, Viator, and TheFork.

About the Role
This role sits at the center of our marketing engine. As a Marketing Specialist, you will support CRM campaigns and event marketing from end to end—turning ideas into live campaigns, keeping projects moving, and ensuring nothing slips through the cracks. You will work across email, events, and cross-functional initiatives to deliver campaigns that are timely, well-executed, and measurable. If you thrive on variety, enjoy bringing structure to moving pieces, and want to build both technical and strategic marketing skills, this role is for you.

Key Responsibilities
CRM Campaign Execution
Build, QA, and deploy email campaigns using Braze and Mailchimp
Create campaign assets and manage audience segmentation
Ensure accuracy and performance through QA and testing including content, links, personalization, and send strategy
Event Marketing & Coordination
Manage event communications including invites, confirmations, reminders, and follow-ups
Coordinate logistics with internal teams and external partners
Support event execution, including on-site presence when needed
Track attendee engagement and support post-event follow-up
Project Coordination
Manage campaign workflows from intake through deployment
Coordinate with copy, design, and stakeholders to gather assets and approvals
Keep projects on track by managing timelines and priorities
Reporting & Insights
Track and report on campaign performance metrics such as opens, clicks, and engagement
Document insights and apply learnings to improve future campaigns
General Marketing Support
Support ad hoc CRM and event initiatives
Help improve processes, templates, and ways of working
Contribute to ongoing testing and optimization efforts
Support additional initiatives that help the team deliver on key marketing priorities

Why This Role Matters
This role helps bring our marketing to life. By executing CRM campaigns and event communications with precision, you’ll help operators take action—adopting new tools, improving their listings, and driving more bookings. Your work ensures the right messages reach the right operators at the right time, and that every campaign runs smoothly from start to finish.

What We Offer
Competitive compensation packages benchmarked against industry data, including base salary and annual bonuses
Flexible "work your way" approach with remote-friendly collaboration and optional on-site presence
Flexible schedule promoting work-life balance
Donation matching program
Tuition assistance for career development
Lifestyle benefit to spend on travel, wellness, or personal interests
Travel perks and discounts
Employee assistance program
Health benefits with competitive premiums
Generous referral scheme rewarding successful candidate referrals

Our Cultural Pillars
Traveler first
We create value for travelers and enable suppliers and partners to unlock this value.
Execution is our edge
We act fast, experiment, learn, and improve solutions with an agile, data-driven approach.
We succeed together
We collaborate with empathy, humility, and diversity to achieve shared goals and celebrate collective achievements.

Requirements

Experience
1–3 years of experience in marketing, CRM, or event coordination
Familiarity with email marketing platforms such as Braze, Mailchimp, or similar
Experience supporting B2B marketing initiatives is a plus
Exposure to project management tools like Asana or Airtable is desirable
Familiarity with reporting or marketing analytics tools is advantageous

About you
Strong organizational skills and attention to detail
Ability to manage multiple projects and deadlines effectively
Clear communication skills and ability to work collaboratively across teams
Interest in CRM, lifecycle marketing, and event marketing
Demonstrated ability to use AI tools to improve efficiency, quality, and decision-making
Proven ability to operate effectively with a global-first mindset

Qualifications
No specific qualifications required; relevant experience and skills are valued

Expiry date: 26/07/2026
Marketing Specialist, CRM & Events
Company:
Tripadvisor
Salary:
£28,000.0 - £40,000.0/Year
Job Type:
Full-time
Location:
London