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London, London, EC2Y 5AS

Assistant Marketing Planning Manager

Lloyds Banking Group
£37,000
Full-time
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Description
Job title: Assistant Marketing Planning Manager Salary: £38,000 - £50,000 * depending on experience & location Location: Bristol or London Hours: Full time Basis: Permanent Working Pattern: Our work style is hybrid, which involves spending at least two days per week, or 40% of your time, at one of our office sites. About this opportunity: Our purpose is to engage customers and deepen relationships through audience-led activity. We use customer insight as the foundation to develop and deliver personalised and emotionally resonant experiences. We achieve this through creating new value for customers by responding to the key needs, goals and themes that are meaningful to our customers' financial lives. Building richer experiences sits at the heart of this approach, growing customer support, relevancy, and value to deepen customer relationships. This role sits within the Strategy & Planning team in the Consumer Relationships squad, and you'd be reporting to an experienced Planning Manager. Why Lloyds Banking Group? Join us and, as well as making a difference to customers, you'll enjoy an exciting career where you're free to be yourself. Great colleagues, redefining workspaces, hybrid working and a wide variety of career opportunities - you'll find them all here. What you'll be doing: Work closely with Planning Manager, the wider marketing team, and the agency team to help develop planning frameworks and articulate customer strategy for area of focus. Ongoing monitoring of campaign performance and external market factors to help to continually review and refine plans and drive the best possible results. Leverage new conversion technology / capability as it comes on board, to consistently improve performance. Support planning and prioritisation discussions, to ensure that pending activity is supported by key areas before moving into the delivery phase Assist in effective day to day budget management. What you'll need: Experience in assisting to develop customer strategy and effective marketing plans Experience of delivering either engagement or conversion / direct response activity in 121 channels - Email, IB, Direct Mail Experience of working with external marketing agencies, supporting to define plans, deliver activity and manage costs Experience with interpreting customer insights in order to map customer journeys or define customer experience at segment/audience level Experience in budget reviews Good Partner management skills - communication and influencing Naturally collaborative, and a great teammate Customer-curious, with a continuous improvement mind-set About working for us ... Our focus is to ensure we're inclusive every day, building an organisation that reflects modern society and celebrates diversity in all its forms. We want our people to feel that they belong and can be their best, regardless of background, identity or culture. We were one of the first major organisations to set goals on diversity in senior roles, build a menopause health package, and a dedicated Working with Cancer initiative. And it's why we especially welcome applications from under-represented groups. We're disability confident. So if you'd like reasonable adjustments to be made to our recruitment processes, just let us know. We also offer a wide-ranging benefits package, which includes: A generous pension contribution of up to 15% A discretionary annual performance-related bonus Share schemes including free shares Benefits you can adapt to your lifestyle, such as discounted shopping 28 days' holiday, with bank holidays on top A range of wellbeing initiatives and generous parental leave policies Ready to start growing with purpose?! Apply today.
Expiry date: 22/02/2024
Assistant Marketing Planning Manager
Company
Lloyds Banking Group
Salary
£37,000
Job Type
Full-time
Location
London, London, EC2Y 5AS
Our Commitments
Living Wage Employer
Disability Confident
Climate Conscious
Armed Forces Covenant
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Lloyds Banking Group

Finance
Company logo image
Our Commitments
Living Wage Employer
Disability Confident
Armed Forces Covenant
Climate Conscious