Location
London

Hours
Full Time

Salary
Negotiable

About the Role
The Business Development Executive for Affinity GB will support the delivery of profitable new business into this growing Line of Business in the UK. Reporting to the GB Affinity Business Development Director, this role offers an excellent opportunity to contribute to go-to-market activity and revenue generation while developing skills across affinity and embedded insurance solutions. You will collaborate closely with colleagues across WTW CRB central and regional teams.

The role focuses on supporting new business activity from lead generation through to closing profitable new business, helping build strong client and partner relationships, and enhancing the visibility and understanding of WTW’s Affinity capabilities.

Key Responsibilities
Business Development: Assist in executing annual go-to-market plans and gathering market insight. Contribute to achieving Affinity department commercial targets. Support identification and qualification of new business opportunities aligned with growth expectations and strategic plans. Build relationships with decision makers and influencers to promote WTW Affinity solutions. Increase internal and external awareness of Affinity offerings across target markets. Secure participation in new business opportunities ensuring thorough qualification and internal approval. Support or lead proposal development for allocated bids in conjunction with marketing, bids, operational and technical partners.

Collaboration & Reporting: Maintain regular interaction with internal CRB and HWB colleagues, sharing updates on leads, pipeline activity and market insights. Collaborate with marketing to support campaign development and delivery that generate leads and strengthen brand awareness. Work with Affinity Sales colleagues in other countries to share best practices and contribute to cross-border opportunities. Ensure accurate and timely updates within MS Dynamics for pipeline and reporting requirements. Assist in coordinating proposal responses and bids, ensuring alignment with profitability and governance guidelines. Support development of management information for senior leadership, providing insights on pipeline progress and commercial activity.

Contribution to Sales Excellence: Participate in developing win strategies for proposals, supporting senior colleagues to improve conversion rates. Help foster a high-performance sales culture within a collaborative, matrixed environment. Manage priorities effectively and meet time-sensitive deadlines with support from senior leadership.

What We Offer
Enjoy a benefits package designed to help you thrive professionally and personally. Receive 25 days of annual leave plus an extra WTW day to relax and recharge. Benefit from private healthcare, life insurance, group income protection, and regular health assessments. Secure your future with a defined contribution pension scheme featuring matched contributions up to 10%. Hybrid working options, access to an employee assistance programme, and a fully paid volunteer day support your growth and balance. Additional perks include an electric vehicle car scheme, share scheme, cycle-to-work programme, dental and optical cover, critical illness protection, and more.

Experience
Extensive experience in affinity insurance business development, sales, or account management. Proven commercial acumen with the ability to identify opportunities, understand market dynamics, and align business development activities with organisational objectives. Experience supporting B2B or B2B2C sales processes is an advantage.

About You
Strong networking and relationship-building skills. Motivated, proactive, and autonomous with eagerness to develop within a commercial environment. Ability to manage multiple tasks and deadlines with support and guidance. Flexible and willing to travel to WTW offices, client locations, and events as needed. Demonstrable track record of success in similar roles.

Qualifications
Strong communication skills, both verbal and written. Comfortable working with data, reporting tools, and CRM systems (e.g., MS Dynamics). Proficient in Microsoft Word, PowerPoint, and Excel.