Martech Manager (Data, Intelligence & Optimisation) - Open Cross-Brand Role


Location
London - Hybrid Working (London and Home)
Hours
Full Time
Salary
£10,000 per month
About the Role
At Sainsbury's, we are passionate about understanding our customers to create better experiences, make better decisions, and deliver better outcomes. As Martech Manager - Data, Intelligence & Optimisation, you will play a key role in unlocking the value of customer data and turning insight into action. Working across Marketing, Loyalty, Product, Engineering, Retail Media, Analytics, and Data teams, you will lead the evolution of customer intelligence capabilities to improve marketing effectiveness and identify new opportunities for value creation.
This role focuses on enabling smarter decision-making, fostering a culture of experimentation and continuous improvement, and maximizing the value from data, technology, and capabilities. You will help shape customer data and audience strategies, support the development of Customer Data Platforms and audience management, and champion AI enablement and innovation.
Key responsibilities include improving customer data quality and trust, enhancing measurement frameworks, driving marketing effectiveness, leading a high-performing team of Martech specialists, and promoting a culture of testing and learning. You will collaborate closely with stakeholders to ensure data and insights are accessible, understandable, and actionable, ultimately driving clear business value and stronger stakeholder confidence.
Experience
- Strong stakeholder management and influencing skills
- Experience of data-driven decision making in complex organisations
- Experience with customer data platforms and audience management approaches
- Knowledge of analytics, measurement, and performance frameworks
- Team management and leadership experience
About you
- Genuine curiosity about customers and what drives their behaviour
- Ability to balance analytical thinking with commercial understanding
- Confidence translating complex information into clear and actionable insight
- Passion for continuous improvement and learning
- Ability to bring people together around data, evidence, and opportunity
- Strategic thinker with a pragmatic approach to delivery
- Comfortable working through ambiguity and bringing clarity to complex challenges
- Strong communication skills and ability to tell compelling stories through data and insight
Qualifications
- Knowledge of customer data platforms and audience management approaches
- Understanding of customer identity and data governance principles
- Familiarity with analytics, measurement, and performance frameworks
- Experience with attribution and marketing effectiveness methodologies
- Understanding of experimentation and optimisation techniques
- Awareness of AI and emerging customer intelligence capabilities
- Experience in product, engineering, and agile delivery environments
Sainsbury's





















