Location
Hybrid position based in London, UK. Travel to company offices expected 1-2 days per week.

Hours
Full Time - Flexible schedule with a remote-friendly approach to collaboration.

Salary
Negotiable

About the Role
As a Product Marketing Manager at Tripadvisor's Viator, you will own key aspects of commercial strategy, go-to-market, and narrative for how Viator grows value across its supply organisation. This role sits at the intersection of commercial strategy, product, and supplier-facing marketing, shaping strategy alongside Commercial and Product teams and turning it into positioning and enablement that suppliers understand, trust, and act on. You will build strategy grounded in original research, influence product roadmaps, and lead the end-to-end rollout of major supply-side initiatives. Your work will ensure Viator's supply-side initiatives are strategically sound and effectively adopted by operators, driving measurable growth in supplier earnings and engagement.

Key Responsibilities
- Develop strategy and identify key initiatives to meet company goals, backed by evidence.
- Conduct independent research into supplier behaviour, needs, and market dynamics.
- Influence product roadmap using supplier insights and data.
- Own commercial go-to-market strategy including pricing, promotions, and incentive structures.
- Partner with Commercial teams to translate operator insights into marketing and product initiatives.
- Shape supplier lifecycle CRM programs to align engagement, retention, and reactivation efforts.
- Lead rollout of supply-side initiatives, adapting positioning and enablement to operator needs.
- Track competitor strategies and market intelligence to sharpen Viator's offering.

Experience
- 8+ years in product marketing with experience owning commercial or go-to-market strategy.
- Proven ability to influence product roadmap as a peer to product teams, backed by evidence.
- Strong understanding of two-sided marketplace dynamics.
- Comfortable working directly with data science, analytics, and core metrics.
- Skilled in crafting sharp go-to-market messaging that drives action.
- Experience managing multiple stages of a supplier/partner lifecycle.
- Excellent written and verbal communication skills.

About You
- Strategic thinker with the ability to ground decisions in original research.
- Collaborative and able to work effectively across commercial, product, and marketing teams.
- Data-driven and comfortable navigating ambiguity.
- Customer-focused with a strong sense of ownership and accountability.
- Adaptable and able to iterate quickly based on feedback and results.

Qualifications
- No specific qualifications required beyond relevant experience and skills.
- A positive attitude and willingness to learn and grow within a dynamic environment.