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Senior Manager, Incentives Strategy and Operations

Tripadvisor
Office & Professional
Office & Professional
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Description

Location
London (Hybrid role requiring 2-3 days per week in the London office)

Hours
Full Time

Salary
Negotiable

About the Role
Join Tripadvisor, a global leader connecting people to experiences worth sharing, as a Senior Manager in Incentives Strategy and Operations. You will lead the strategic and operational governance of Tripadvisor’s incentives and loyalty portfolio, partnering across Finance, Product, Data, CRM, Regional, and Marketing teams to drive scalable, financially disciplined incentive programs. This role is critical in shaping how incentives are evaluated, prioritized, and scaled to support growth and profitability. You will develop frameworks to measure program performance, establish operating rhythms, and translate complex economics into clear strategic recommendations. Your leadership will help move the business from isolated campaigns to a structured incentives portfolio that balances conversion, customer value, margin, and cost discipline. You will design scalable processes for cross-functional execution, champion incentive economics, and ensure alignment across teams to scale incentives responsibly across markets, channels, and customer segments. This role demands a strategic thinker who can build structure from ambiguity, influence without authority, and drive execution with rigor and clarity.

Requirements

Experience
- 7+ years in growth strategy, business operations, commercial strategy, go-to-market strategy, incentives, loyalty, pricing, performance marketing, financial planning and analysis, or management consulting
- Proven ability to build or interpret P&L models, ROI frameworks, forecasts, business cases, and investment recommendations
- Strong analytical skills with experience structuring ambiguous problems and translating data into business decisions
- Experience partnering with Finance, Data/Analytics, Product, Marketing, CRM, Regional, or Operations teams to drive cross-functional alignment
- Demonstrated ability to use AI tools to improve efficiency, quality, and decision-making
- Strong executive communication skills and ability to influence without direct authority
- Experience operating effectively with a global-first mindset

About you
- Commercially minded and execution-oriented leader with a structured problem-solving approach
- Comfortable operating in fast-moving, ambiguous environments with high attention to detail
- Strong ownership mindset and ability to build strategic frameworks and governance processes
- Collaborative and able to work across diverse teams to align incentives as a disciplined business portfolio

Qualifications
- Experience in management consulting, business operations, growth strategy, or commercial strategy roles is a plus
- Familiarity with loyalty, promotions, incentives, pricing, marketplace growth, customer lifecycle, or monetization programs
- Experience with experimentation, incrementality measurement, customer segmentation, or lifetime value analysis
- Knowledge of BI tools, SQL, dashboards, or analytics workflows
- Experience building operating rhythms, governance processes, or scalable cross-functional planning mechanisms
- Background in travel, marketplaces, e-commerce, consumer technology, or membership-based businesses is advantageous

Expiry date: 11/11/2026
Senior Manager, Incentives Strategy and Operations
Company:
Tripadvisor
Job Type:
Full-time
Location:
London