Location
London

Hours
Full Time

Salary
Negotiable

About the Role
Stripe is a financial infrastructure platform for businesses, used by millions of companies from the world’s largest enterprises to ambitious startups. Our mission is to increase the GDP of the internet, offering you an unprecedented opportunity to impact the global economy while doing the most important work of your career.

The Stripe EMEA Marketing team is a dynamic and rapidly growing group focused on transforming customers into enthusiastic advocates. Collaborating closely with sales, we accelerate the path to purchase and enhance product adoption. Our regional marketing efforts include crafting and executing tailored marketing plans for local audiences and leading major conferences and sponsorships that drive go-to-market success and business growth.

As the Enterprise Field Marketing Manager for the UK market, you will craft and execute enterprise and industry marketing strategies, working hand-in-hand with sales teams to drive successful user outcomes. You will define and activate field marketing programs for integrated campaigns, regional campaigns aligned to sales priorities, mid-funnel programs to accelerate leads and pipeline, high-touch programs, and Account Based Marketing (ABM). This role offers a great opportunity to build and impact the business as a key member of the EMEA Marketing team.

Your responsibilities will include crafting enterprise marketing strategies across customer segments such as established enterprises, digital native businesses, and software platforms, with an emphasis on industry-focused programs. You will own key business and revenue metrics across the sales funnel and customer growth and retention. Leading local Customer Marketing programs, from case study creation to customer speaking engagements, will be part of your role.

You will partner with EMEA demand generation and product marketing teams to refine targeting and segmentation, and to identify, scope, and produce or localize compelling content, marketing assets, and programs to drive demand. You will define and execute full funnel UK marketing plans including digital marketing, demand generation campaigns, sales prospecting programs, ABM, executive engagement, virtual and in-person field events, third-party tradeshows and conferences, and amplify the Stripe brand through customer voices via case studies.

Tracking, measuring, and communicating program results, optimizing for efficiency and scale, and generating new global best practices through experimentation will be key to your success. Creativity in advising diverse enterprise personas about the value Stripe brings to businesses is essential.

Experience
- 7+ years of relevant B2B marketing experience in the UK Enterprise Technology market across multiple customer segments.
- Specific experience with localizing global content, event management, field marketing, Account-Based Marketing, and multi-touch campaigns to generate demand.
- Proven track record of defining and executing B2B marketing strategies that deliver against funnel metrics and KPIs.
- Strong written and verbal communication skills, able to convey complex topics simply.
- Experience delivering tailored marketing content and experiences for customer segments ranging from early-stage startups to large enterprises.
- Superb organization and project management skills with the ability to manage multiple complex projects simultaneously.
- Experience scaling through and/or leveraging agency and contractor resources.
- Understanding and/or experience with CRM/Salesforce, account-based marketing, events marketing, and email marketing tactics and technology.

About you
- Data-driven with a passion for working closely with sales teams to drive successful user outcomes.
- A startup mentality with a bias to action and the ability to adapt in a fast-paced industry and work environment.
- Resourceful, creative, and dedicated to achieving operational and creative excellence.
- Excellent analytical skills with the ability to craft actionable insights from complex data.
- Understanding of the payments, financial technology, and/or ecommerce industries and partner ecosystems.
- Demonstrated success delivering marketing programs with and through consulting and technology partners.

Qualifications
Preferred but not required:
- Experience marketing B2B cloud services and/or software solutions.