Location
London
Hours
Full Time
Salary
Negotiable
About the Role
Salesforce is the #1 AI CRM, where humans and agents drive customer success together. We are looking for a Senior Partner Development Manager to lead the AI ecosystem outside the US. This is a unique build role with no existing territory, partner book, or pipeline to inherit. You will create the target list, pipeline, and operating rhythm from scratch, managing every step from cold outreach to closing deals and live integration.
You will build, recruit, and close strategic AI partnerships with AI-native companies that matter most to enterprise customers. You will own your opportunities in Salesforce, run commercial negotiations, and build joint value propositions with partner product and executive teams. After signing, you will manage each strategic partnership through joint plans, customer adoption, and quarterly business reviews.
You will prospect weekly through cold calls, emails, LinkedIn outreach, and connections with venture capital firms, accelerators, and founder communities. You will recruit partners onto AIforce and AgentExchange, onboard them through our partner programme, and convert existing integrations into governed commercial partnerships.
You will help shape the commercial model and go-to-market strategy, including designing new commercial models, building co-sell motions with regional sales teams, and bringing partners to market through joint customer stories, marketplace listings, and events such as Dreamforce and World Tours. You will also bring partner and customer feedback to Salesforce product teams to influence the AIforce and Headless 360 roadmap.
Collaboration is key: you will work alongside the Partner Development Manager, AI Ecosystem, and cross-functional teams including account executives, solution engineers, product, legal, and alliances teams, as well as US business development counterparts. Maintaining an accurate pipeline in Salesforce and reporting progress, risks, and market signals to leadership is essential.
Join Salesforce and be part of the future of AI, driving innovation and delivering amazing experiences that customers love.
Experience
- 7+ years in partnerships or business development, recruiting software companies onto platforms or marketplaces, negotiating agreements, and managing integration, listing, and co-sell programmes.
- At least 3 years leading partnerships with AI-native companies building agents, models, or AI developer tools.
- Working knowledge of AI agent technologies including LLMs, agent orchestration, tool calling, and integration standards like the Model Context Protocol (MCP).
- Experience structuring partner economics for AI products, including consumption or usage-based pricing, marketplace revenue share, or paid access to tools and APIs.
- Proven ability to build a partner ecosystem or programme from an early stage.
- Established network in the AI startup and scale-up community outside the US, including founders, product leaders, venture capital firms, and accelerators.
- Comfortable with data, building and maintaining your own pipeline and partner performance reporting.
- Hands-on, self-starting approach with the ability to prospect, run, and close deals independently across multiple countries and cultures.
- Executive presence with strong negotiation skills and ability to present business cases to senior leaders.
- Clear written communication skills, including deal memos and business cases.
About you
Self-motivated and entrepreneurial with a passion for AI and innovation. You thrive in a fast-paced, evolving environment and enjoy building relationships with founders and executives. You are collaborative, adaptable, and committed to delivering value for both partners and Salesforce.
Qualifications
There are no formal qualifications required for this role, but experience with the Salesforce ecosystem, technical background in engineering, product management or solutions engineering, and familiarity with AI technologies and regulations are advantageous.
Nice to have
- Experience with Salesforce AppExchange, ISV partner programmes, or AIforce.
- Background at a hyperscaler, AI platform company, or AI-native startup.
- Technical experience building AI agents, MCP servers, or developer tools.
- Experience co-selling with field sales teams of hyperscalers or SaaS platforms.
- Knowledge of conversational or voice AI, workflow automation, data providers, or developer tools.
- Familiarity with enterprise AI regulations such as GDPR, EU AI Act, and sector-specific requirements.
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