Location
London, White City

Hours
Full Time

Salary
Negotiable

About the Role
Our Vision is to be 'More than TV' building upon ITV's unique and winning combination of creativity and commercial strength, driven by investment in data and technology. This role is key in generating revenue for the ITV Commercial team by developing, articulating and selling ITV’s complete offering via linear and digital platforms, with primary emphasis and accountability for increasing volume and share on ITV from a designated portfolio. The main focus is to negotiate, monitor and manage agency and client deals in line with the overall trading policy.

An important element is identifying opportunities and implementing strategies that deliver on these objectives alongside the Trading Controller and Director. You will collaborate with wider commercial team members to ensure the best possible outcomes for ITV, identifying decision makers within agencies and clients and using evidence-based selling to maximise ITV’s revenue from new clients and brands.

Main responsibilities include working alongside New Business Managers, ITV Adventures managers, ITVX Digital sales managers and ITV YouTube sales managers, reporting into the ITV Controller and Trading Director. The Trading Manager will be responsible for selling all ITV commercial products across ITV, ITVX and ITV YouTube to their designated portfolio. Alongside New Business Managers, you will identify brands with media spend elsewhere and promote the merits of TV and ITV accordingly.

Account management duties involve maintaining successful client relationships within your portfolio by staying up to date with ITV market offers, understanding spend phasing and marketing objectives. You will develop strong working relationships with key influencers in media agencies and clients, including senior management, planners, data and digital buyers, to drive revenue for ITV’s VOD and multiplatform offerings.

You will conduct insights sessions and presentations, collaborating with ITV’s existing resources to enhance propositions. Working with ITV’s research and data teams, you will demonstrate the value of ITV investment for media plans and evolve existing trading models to create bespoke trading solutions to achieve sales targets. Utilising all available data sources, you will identify target advertisers and generate strategy.

Additional responsibilities include developing new revenue streams, working with key stakeholders across ITV (technology, online, sales operations, planning and strategy teams) to enhance sales materials and products, and aligning with Client Direct, VOD, Data and Content teams to meet commercial requirements. You will also work with ITV Online Ad Operations to ensure campaign delivery where relevant.

Building and maintaining strong working relationships across ITV Commercial and key stakeholders in Technology, Data and Hub teams is essential. You will use analytics and reporting to identify potential targets and liaise with internal marketing to ensure relevant sales materials are available to convert business opportunities effectively. All external interactions must promote ITV’s core values of Energy, Bravery and Pride.

The role requires extensive knowledge of the UK broadcast and digital markets, including key regulatory areas such as CRR. You will work with the Trading Controller and Director to generate new opportunities and be a key part of the new Trading team delivering strategic control, insight and ideas to maximise incremental revenue and share through trading negotiations. This includes managing a larger portfolio across key agencies and offices.

You will adopt a creative and commercial approach to delivering value by understanding client and agency motivations, challenges and opportunities. Integrating all platform and portfolio revenue opportunities into trading negotiations across NAR and non-NAR areas (including Good Morning Britain, licensing, online and sponsorship) is expected. Close collaboration with Legal, CRR, Compliance and Finance teams is required for regulation, deal contract management and budgeting.

Supporting and challenging the Trading Controller and standing in where appropriate in senior management and sales meetings internally and on external conference platforms is part of the role.

Experience
Proven experience in TV and VOD trading with in-depth knowledge of the UK broadcast and digital markets. Demonstrated ability to sell and negotiate premium positioned products. Experience managing complex deals and delivering strategic sales approaches. High level and widespread agency contacts across broadcast, digital and social teams. Experience of internal senior stakeholder management.

About you
Ability to work as part of a high performing team to deliver ambitious revenue goals. Excellent relationship-building skills with clients, key agency personnel and across the ITV business. Strong verbal and written communication skills. Commercially astute with the ability to engage and influence senior staff. Proactive, adaptable and confident. Assertive self-starter able to work under pressure in a results-oriented, deadline-driven environment. Strong planning and coordination skills.

Qualifications
Degree level education is preferred. In-depth knowledge of YouTube, broadcast and wider digital and TV sales markets with demonstrated ability in the YouTube space.